It is really, but then again that's the way with anything that can be produced cheaper due to mass "consumption". There's always an excuse to replace these things - we used to have a 40" LCD, now we have a 60" plasma... it looked absolutely ridiculously huge at first, now it just looks to be the right size.
I'm kidding myself that I'm making up for the expense because we're not going to the cinema any more - every time we've been recently, we both ended up thinking it looks and sounds quite a bit worse than what we have at home; add in the irritating yoof and all the other stuff, and watching things at home becomes ever so appealing!
What Ant said, just with added anger. The only non-plasma display that could hope to make this statement true (IMNSHO) is not even out yet - the Panasonic AX902, out this autumn hopefully. The OLEDs certainly have the potential to do this too, but they're still expensive and have a few niggling issues; oh, and they're curved. (rave)
*don't try to stick things into the TV
But you know what, there is, potentially, one good thing out of this: the "home-cinema connoisseurs" will let the wankxperts spout marketing diarrhoea out of their various orifices, and in the meantime those who actually have a clue will just enjoy their "technologically superseded" yet somehow mysteriously better gadgets.
Obligatory:
(hippo)
For some reason I thought you could buy the RS warranty for a TV purchased from somewhere else, now I'm not so sure.
You reckon 50" will be enough? B-)